Archive for the ‘Videos’ Category

Saul Bass – Remembering the Pioneer of Graphics Designs through his Movie Title Sequences

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22 | 06 | 2011

I want everything we do to be beautiful. I don’t give a damn whether the client understands that that’s worth anything, or that the client thinks it’s worth anything, or whether it is worth anything. It’s worth it to me. It’s the way I want to live my life.

I want to make beautiful things, even if nobody cares.” – Saul Bass – Source [Drawn].

In this edition of Graphical Inspiration we are showcasing some of the best movie title designs ever made and all of them are from the pioneer of movie title sequence designing, Saul Bass.

Saul Bass (May 8, 1920 – April 25, 1996) is an American designer and filmmaker who is considered as one of the pioneers in Graphics Designing. Even if he was a multi-talented graphic designer who excelled in every diverse creative projects that he undertook – be it the designing of movie posters, logos or any other designs – his main contribution was in the revolutionizing of movie title sequences. Until then the designing of movie title sequences where so dull and bland but Saul Bass changed it all and made movie titles an integral part of the film.

Creatively Clever Public Interest Advertisements

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26 | 04 | 2011

In this edition of Creativity and Designs Inspirations, we are taking a look at some of the very best and creatively produced Advertisements targeted for General Public Interest.

These selections of advertisement campaigns cover a wide spectrum of media as we have chosen video commercials, print ads and outdoors billboards all in to this showcase. The advertisements covered in this showcase are all cleverly designed and created to maximize the visual impact and making the most of connection between the viewer and the concept that is advertised.

So lets take a look at some of the most creatively developed Public Interest Advertisements.

Go Green – Top Video Commercials that promotes the Going Green Mantra.

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29 | 12 | 2010

And Man created the plastic bag and the tin and aluminum can and the cellophane wrapper and the paper plate, and this was good because Man could then take his automobile and buy all his food in one place and He could save that which was good to eat in the refrigerator and throw away that which had no further use. And soon the earth was covered with plastic bags and aluminum cans and paper plates and disposable bottles and there was nowhere to sit down or walk, and Man shook his head and cried: “Look at this Godawful mess.” Art Buchwald

Our Environment is a delicately balanced system in which each entity is connected with the other or a purpose and for mutual survival of each species. When this delicate balance shifts nature reacts by making the life difficult for all life forms; including us the human beings. Going easy on environment and non-replenishable energy sources is of utmost importance today as the balance of nature is increasingly taking a negative turn which if not checked in time will lead to total cataclysmic results. The mantra for taking care of the planet is to live lightly by causing minimal impact on its delicate balancing systems.

Since consumers are more aligned towards products, which are eco-friendly, companies are going great lengths in making their products take the green path. They try to go green by reducing their energy footprints or making the impacts caused by those products on the environment and the natural surroundings to a bare minimum. In this edition of our round up of great inspirational video commercials we are concentrating on showcasing advertisements that promote the idea going easy on environment and energy sources.